Online Courses, Online Classes, Online Learning, Distance Learning, Online Management Courses Online Training Provider
|
WODIA TRAINING INSTITUTE (WOTI)
MANAGEMENT TRAINING AND SKILLS DEVELOPMENT
WOTI COMPLEX
Online Courses, Online Learning, Online Education, Online Classes in Internet Marketing Fundamentals
--- Online Learning Just in the comfort of your Home. Access Up to 140 Courses
Self-Paced Home Study, Online Courses
with Accredited Certificates
Home Study, ELearning, Online Courses, Classes to Enhance Your Career,
Personal Development, Sales and Workforce in Business and Management
Develop yourself, improve your management skills, promote
efficiency, sales and acquire leadership competence with
online learning that enhances you Skills and Knowledge.
STEPS TOWARDS ENGAGING IN ONLINE LEARNING
Step 1- Access up to about 140 Courses in Soft Skills including Administrative Skills, Career
Development, Human Resources, Personal Development, Sales and Marketing and also
Information Technology in Microsoft Office.
Step 2. Pay the sum of N80,000 ( eighty thousand Naira only ) per head for Four Months.
Step 3- Access 140 courses for Four Months. Learn, Practice, Take Notes, Improve your Skills.
Step 4- Choose the 6 courses you would wish to obtain Certificates.
Step 5- Obtain your Certificates after successful completion of the 6 courses within
Four Months.
Step 6- Become more creative, strategic, organized and confident with enhanced knowledge
in Administration, Information Technology, Leadership, Marketing, Project and Human
Resource Management. These will lead to Career Advancement, Personal Development that
will strengthen your knowledge in Business, Management and Microsoft Office Skills.

Copyright 2007-Till Date@thewodia.org
Telephone: +234 (0)8023079485;
+234 (0 8133754358
Internet Marketing Fundamentals Outline:
Module One: Getting Started
Housekeeping Items
The Parking Lot
Workshop Objectives
Pre-Assignment
Action Plans and Evaluations
Module Two: SWOT Analysis in Marketing
Strength
Weaknesses
Opportunities
Threats
Case Study
Module Two: Review Questions
Module Three: Marketing Research
Consume All Media
Finding the Right Price
Product Development and Improvement
Identify Your Target Audience
Case Study
Module Three: Review Questions
Module Four: Real Time Marketing
Dynamic Content
Engagement Builds Followers
Constant Readiness and Monitoring
The Time the Place and the Media
Case Study
Module Four: Review Questions
Module Five: Brand Management
Every Interaction Counts
Consistent Through all Media
Unique Qualities
Needs to be Actively Managed
Case Study
Module Five: Review Questions
Module Six: Social Media (I)
You are Building a Community
A Personal Touch
Brand Champions
Make it Easy to Share
Case Study
Module Six: Review Questions
Module Seven: SEO Basics
Relevant and Original Content
Keywords
Value Proposition
Linking
Case Study
Module Seven: Review Questions
Module Eight: Social Media (II)
Content is King
Blog and Interact
Webinars
Constant Monitoring
Case Study
Module Eight: Review Questions
Module Nine: Website Characteristics
SEO Optimization
Landing Page
Analytics
Mobile and Tablet Friendly
Case Study
Module Nine: Review Questions
Module Ten: Capturing Leads
Lead Management and Generation
Give Something Away
Quality vs. Quantity
Capture Repeat Customers
Case Study
Module Ten: Review Questions
Module Eleven: Campaign Characteristics
Tailored for Your Audience
Use Powerful Words
The 4 W’s of a Campaign
Monitor and Tweak
Case Study
Module Eleven: Review Questions
Module Twelve: Wrapping Up
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations.
ONLINE COURSE, ONLINE CLASSES, ELEARNING
COURSE CONTENTS OF
INTERNET MARKETING FUNDAMENTALS